A well designed website can become a part of your marketing strategy. But to keep it in tune with your business, you will need to update it from time. Your website should reflect the latest changes in your products, services or business strategy. A regular maintenance cost may prevent you from doing the above. What if there was an easy way by which you could do the changes yourself? This is possible. Thanks to CMS or Content Management Systems, that are now widely used by businesses to create online content.
One of the biggest CMS in terms of sites created and usage is WordPress, an open source based CMS platform. It has moved from being just a blogging platform to a fully featured, easy to use, powerful, and flexible Content Management System used by over 55 million sites worldwide.
WordPress is the web Content Management System (CMS) of choice at TROPICALCLUSTER. We develop CMS based websites using WordPress because we believe that Wordpress is the most scalable, customizable, cost-effective, and easily manageable CMS on the web for small, medium, as well as large-scale websites. The list of reasons and benefits to powering your website with Wordpress is extensive.
Wordpress is free.
No upfront, monthly, or annual fees. Supported by hosts. Easy upgradation when a new release is made available.
Flexible and Powerful
Along with blogs it is also used to eaasily create a complete website, a portfolio gallery, an e-commerce site and much more.
Vast Library of Plugins
Think of it and you will find a plugin that already exists.....many of them free.
Easy to use Media Library
You can easily maintain all your graphics easily in the media library.
You can easily find support for your questions at Wordpress forum, by wordpress community.
Easy to use Visual Editor
You can update webpages as in microsoft word, without any programming knowledge.
Search engine ready
Its features guide a search engine through the posts, pages, and categories to help the search engine crawl site.
Look at the google trends
As of Jan 2013, 25 percent of all CMS sites are made in WordPress.
WP e-Commerce is one of the most popular, robust e-commerce plugin for WordPress. It's available for free, with n charges whatsoever and has a large number of plugins available for extending its functionality. It is the ideal way to sell products, downloads or services online.
WP e-commerce supports a variety of payment gateways such as google checkout, paypal, sagepay, chronopay etc.
WP e-commerce integrates with UPS, USPS, Australia Post and Shipwire for real-time shipping rates. It also supports flat rate shipping, table rate shipping, and weight rate shipping.
You can add products and descriptions using the same visual editor of wordpress making it easy to maintain without any knowledge of programming.